A smartphone on a bed next to a book and a cup of coffee.

20. Unlocking long term success: 6 ways to positively navigate slow periods in business


Show notes

In this episode of Women in Wealth WordPress, I delve into the topic of what to do when your business is slow. It’s inevitable that every business will have its slow periods, and it’s important to make the most of them. So, in this episode, I share six ways to make the most of those quiet times and set yourself up for success.

Firstly, I discuss the importance of evaluating your processes. Take a step back and identify any areas for improvement in your business operations. This can lead to greater efficiency and better client outcomes.

Next, I explore the power of batch-creating content. By dedicating a day or two to creating social media posts and other marketing materials, you can ensure a consistent presence even when you’re busy with client work.

I also emphasize the importance of updating your own website. Use this downtime to refresh your website’s design, update content, and optimize for SEO. It’s an investment in your business’s online presence.

Additionally, I talk about the value of learning something new during slow periods. Whether it’s honing your web design skills or expanding your knowledge in a different area, continuous learning is key to staying ahead.

Next, I discuss the opportunity to build a passive income stream. Explore options such as creating online courses or offering digital products that can generate income even when you’re not actively working with clients.

Lastly, I highlight the power of offering free website audits as a way to attract new clients and showcase your expertise.

Tune in to this episode and learn how to make the most out of your business’s slow periods and come out stronger and more successful than ever before.

resources discussed


Dive deeper